The Staffordshire & Stoke-on-Trent’s Violence Reduction Alliance (VRA) is a multi-agency partnership aiming to work together to strengthen the visibility, early identification and partnership response to prevent violence and its associated harms. We work in partnership with a broad range of agencies to understand the causes and consequences of violence, focusing on early intervention and prevention and informed by evidence and evaluation of interventions.
We lead and support a range of projects that make a real difference to people’s lives. Our projects aim to prevent and reduce violence across our five priority areas: primary prevention, secondary prevention, tertiary prevention, enforcement and criminal justice and attitudinal change.
We have developed a range of media campaigns to support, advise and educate against violence, including violence against women and girls (VAWG).
We have created partner packs and other material to help organisations engage in supporting the campaigns.
We are taking a partnership and inclusion approach to bringing about positive changes in communities throughout Stoke-on-Trent and Staffordshire. These projects are created or selected based on understanding and needs of local communities, brought by those who are living and working within them. You can find out more about our plans and initiatives to reduce violence in our Violence Reduction Strategy.
Following an increase in assaults against emergency workers, and the violent disorders that occurred in summer 2024, the VRA has worked with partners to develop a campaign to raise awareness of the importance of frontline worker’s safety in order to protect us.
The Where Will It End campaign raises awareness of how emotions and feelings can influence behaviour choices and how low-level violence can escalate to serious violence.
Ask for Angela helps to ensure anybody feeling unsafe or vulnerable is able to get discreet support.
A campaign that seeks to raise awareness of the signs of child criminal exploitation (CCE).
Hollie Guard is a next generation smartphone app that provides enhanced levels of protection for anybody who has safety in mind.
A campaign that seeks to educate young people on the dangers and consequences of carrying a knife.
The Staffordshire and Stoke-on-Trent Violence Reduction Alliance (VRA) has launched a new campaign to tackle violence against frontline workers across the City and County. Developed in partnership with Staffordshire Police, …
Our officers have been out in force taking part in enforcement and education, as part of our campaign #DitchTheBlade and a national drive on knife-related crime. Local policing teams (LPTs) …
The Staffordshire and Stoke-on-Trent Violence Reduction Alliance (VRA) has today (12 May) launched a new campaign to support young people to manage their emotions and feelings. The ‘Where Will It …
The Staffordshire and Stoke-on-Trent Violence Reduction Alliance (VRA) has launched a suite of online resources for professionals to help them recognise Adverse Childhood Experiences (ACEs) and Trauma in children and …
The Staffordshire and Stoke-on-Trent Violence Reduction Alliance (VRA) has launched a new campaign to tackle violence against frontline workers across the City and County. Developed in partnership with Staffordshire Police, [...]
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Our officers have been out in force taking part in enforcement and education, as part of our campaign #DitchTheBlade and a national drive on knife-related crime. Local policing teams (LPTs) [...]
Read More
